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Use cases / Media Verification

Check the media before you publish or respond.

For newsrooms and communications teams. TracReal Detect checks submitted images and video for manipulation signals, helping you decide what needs closer review and what to ask the source before publishing or responding.

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Recurring editorial needs

When the file needs review

Generated briefing scene with an added attendee behind the speaker.

Submitted news visuals

A contributor’s image or clip appears to document an event. Detect checks for manipulation signals that may affect how a person, object or scene is used as evidence.

Illustrative recorded interview with a presenter and guest.

Reported impersonation

A video appears to show a public figure endorsing a product or an executive making an announcement. Analyze the supplied recording to focus your team’s review before responding.

Illustrative public image showing a flooded underpass.

Disputed public images

A published photograph is challenged as a deepfake. Use the assessment and available detail to examine the specific concern before preparing a correction or response.

How TracReal helps

Connect a media finding to the editorial question.

  1. Check the file you received

    Detect assesses the submitted image or video for manipulation signals. You can begin with the file in hand; a supplied original is not required.

  2. Focus on the claim that matters

    Here, whether a person attended changes the story. Available highlights and explanations help an editor decide which detail needs corroboration.

  3. Give the source a precise question

    Use the finding to ask for another view or the original sequence before relying on the attendance claim. It guides an editor’s review; it does not prove the scene or caption.

Submitted image
Generated briefing scene with the attendee behind the speaker marked as the review focus.
Detail from this image
Enlarged detail of the same submitted image, showing the attendee behind the speaker.
Review focus

The person behind the speaker.

The crop isolates the marked attendee from the submitted image. An edit here could change who the image appears to place at the briefing.

Start with the file your team received.

Upload supported images or videos in the web app. Discuss API access by arrangement for your submission or investigation workflow.

Bring a file and the question you need to resolve.

Tell us what your team needs to establish before publishing or responding.

Discuss media verification